Apexlead Catalysts manages business data in accordance with GDPR regulations, using only what is absolutely required for the intended use of business-to-business marketing. Apexlead Catalysts handles data only for business use in B2B communications and marketing initiatives. Our goal is to establish a connection with the “business,” not specific people. Managing marketing campaigns for individual, customer-focused marketing is not our goal.

Since Apexlead Catalysts only uses electronic communications for other businesses, it is covered by Article 6.1(f) of the GDPR law’s concept of “Legitimate Interest,” which opens up channels of communication for commercial interests.